Research & Analytics
Successful strategies rely on sound research. It’s the foundation of every project we do. But, it’s not enough to collect data and crunch numbers. We know our clients need real answers based on their unique circumstances.
Our Research and Analysis services provide clarity, context, and insight so our clients can make informed decisions. Whether it’s to grow a brand or engage residents in a community initiative, we provide the information clients need to reach their goals.
Research & Analytics Services
Our Research and Analysis services fall into three broad areas of focus.
Project Research Support
Our Research and Analysis team will provide support to MDB projects of all types, strengthening consultation processes and informing actionable strategies. Our Research team has completed well over 200 Municipal studies of various topics.
Our citizen engagement and citizen satisfaction expertise helps clients to understand local challenges, concerns, and opportunities.
Our experts work with businesses in a range of industries to answer their most pressing questions on usage, attitudes and behaviour, pricing, product adoption, satisfaction and engagement and brand equity.
Our approach is tailored to meet the needs of clients. We provide a variety of data collection solutions, including:
- computer-assisted telephone interviewing (CATI)
- interactive voice response (IVR)
- online polling
- in-person interviews
- panels and focus groups.
Once we’ve gathered the data clients need, we offer tabulation and analysis solutions to get at the story behind the numbers.
Our difference is understanding clients’ information gaps and turning them into opportunities for success.