Specific recommendations that build on existing strengths

City of Burlington, Ontario

MDB Insight was contracted by the Burlington Economic Development Corporation to complete an action-oriented investment attraction strategy that would build on the strong business retention and expansion focus of the region, and heighten its investment attraction presence in the global marketplace.

The work was based on the City’s existing strengths in several knowledge-based sectors, including advanced manufacturing.

Targeted investment strategies

The strategy developed a set of unique value propositions that would differentiate the City of Burlington as a general location for investment, but also a destination for investment within specific target sectors.

MDB Insight used a combination of traditional data analysis and an innovative approach to supply chain analysis and industry convergence targeting to produce a set of discrete sectors where Burlington was well poised to offer a competitive advantage.

The project also identified 25 specific investment attraction leads.